AliExpress 2025 Sales Dates: The Best Sales Calendar Right Now

Welcome to your go-to guide for AliExpress sale dates in 2025! Whether you’re eagerly anticipating the next big AliExpress sale or just curious about AliExpress sale dates this year, we’ve got you covered. Discover when the most exciting sales, like the AliExpress anniversary sale or 11.11 and other major shopping events, will happen. Plus, stay ahead with insights on AliExpress upcoming sales. If you’re wondering how often AliExpress has sales or looking for the next sale on AliExpress, you’re in the right place.

The 2025 AliExpress Sales Calendar

A comprehensive month-by-month list of AliExpress sale dates for 2025.

AliExpress Sales, July 2025

All Aliexpress coupons and promotional codes July.

Sale Dates	Official Name	Sale Description	Your Gain
1-31 July	Welcome deal	Special offer only for new buyers	Discounts Up to 70%
1-31 July	Weekly Deals	Regular sale	Lowest price in 30 days on all products
1-31 July	Choice	Sale with fast delivery	Heavily discounted items, special bundle deals
1-31 July	Super Deals	Special offer just for you	Extra 10% off and Promocodes
14-20 July	Getaway deals	The main sale of the month	Discounts Up to 80%, Gifts, Promocodes up to $300, Coupons
01-05 July	Choice Day	Regular sale	Discounts Up to 60%, Promocodes
01-12 July	Vacation savings	Reduced prices on summer goods	Discounts $10-120
01-12 July	Vacation savings bestsellers	Products with big discounts	Discounts Up to 80%
01-12 July	Winter savings	Southern Hemisphere Sale	Discounts up to 75% and promo codes

AliExpress Sales, August 2025

All Aliexpress coupons and promotional codes August.

Sale Dates	Official Name	Sale Description	Your Gain
01-31 August	Welcome deal	Special offer only for new buyers	All products for 0.99€.
01-31 August	3 for $2.99	Regular sale	Any three items from this sale can be purchased for $3.
01-05 August	Choice Day	Monthly sale	Low prices + promo codes + free shipping
08-08 August	Big Save Day	Every Thursday in Spain	24-hour discounts on electronics, toys and more
15-15 August	Big Save Day	Every Thursday in Spain	24-hour discounts on electronics, toys and more
19-25 August	Brand Day – 828	Back to School sale	The biggest sale of August
19-25 August	Mega Sale – 828	Only US and Mexico	Many goods from local warehouses
19-25 August	Mega Sale – Bestsellers	Back to School sale	Discounts on popular goods
22-22 August	Big Save Day	Every Thursday in Spain	24-hour discounts on electronics, toys and more
29-29 August	Big Save Day	Every Thursday in Spain	24-hour discounts on electronics, toys and more

AliExpress Sales, September 2025

All Aliexpress coupons and promotional codes September.

Sale Dates	Official Name	Sale Description	Your Gain
01-30 September	Welcome deal	Special offer only for new buyers	All products for 0.99€.
01-30 September	3 for $2.99	Regular sale	Any three items from this sale can be purchased for $3.
01-03 September	Choice Day	Monthly sale	Low prices + promo codes + free shipping
08-08 September	Big Save Day	Regular sale in Europe	Discounts on selected products
11-17 September	Fall Refresh	Big autumn sale	The main sale of September
11-17 September	Sunburst Savings	Sale in the southern hemisphere	The main sale of September
15-15 September	Big Save Day	Regular sale in Europe	Discounts on selected products
22-22 September	Big Save Day	Regular sale in Europe	Discounts on selected products
23-25 September	Savings – Fall refresh	Continuation of the autumn sale	Discounts on goods from autumn collections, phones and electronics
26-28 September	Top Brand Day X Realme	World premiere: Note 60 & C Series Shocking Deals	Big discounts on new and old Realme phone models
29-29 September	Big Save Day	Regular sale in Europe	Discounts on selected products

AliExpress Sales, October 2025

All Aliexpress coupons and promotional codes October.

Sale Dates	Official Name	Sale Description	Your Gain
01-31 October	Welcome deal	Special offer only for new buyers	All products for 0.99€.
01-31 October	3 for $2.99	Regular sale	Any three items from this sale can be purchased for $3.
01-07 October	Choice Day	Monthly sale	Low prices + promo codes + free shipping
01-07 October	Choice Day – Coupon Center	Monthly sale	All coupons and sale promo codes in one place
11-28 October	Saudi Sale Season	Only in Saudi Arabia	Discounts and fast shipping on all sale items
11-28 October	Workout Shorts & Tops	Only in Australia	Discounts on women’s sportswear
14-16 October	Savings – Holiday Bliss	Big autumn sale	The main sale of October
14-17 October	Big Save Day	Regular sale in Europe	Discounts on selected products
17-19 October	Xiaomi – Top Brand Day	Presentation of new models of the Xiaomi brand	Discounts on smartphones and other electronics
21-26 October	Savings – Cozy Fashion	Sale of autumn clothes	Discounts and promo codes for clothes, shoes, accessories.
24-24 October	Big Save Day	Regular sale in Europe	Discounts on selected products
31-31 October	Big Save Day	Regular sale in Europe	Discounts on selected products

AliExpress Sales, November 2025

All Aliexpress coupons and promotional codes November.

Sale Dates	Official Name	Sale Description	Your Gain
1-30 November	Welcome deal	Special offer only for new buyers	All products for 0.99€.
1-30 November	3 for $2.99	Regular sale	Any three items from this sale can be purchased for $3.
1-7 November	Mega Choice Day	Monthly sale	Low prices + promo codes + free shipping
1-7 November	Mega Choice Day – Coupon Center	Monthly sale	All coupons and sale promo codes in one place
11-18 November	11.11 SALE	The main sale of the year	Discounts, coupons, promo codes for all products
11-18 November	11.11 Top Deals	The main sale of the year	The most profitable purchases
11 November	Xiaomi – Top Brand Day 11-11	Sale of all Xiaomi products	Discounts on smartphones, electronics, household appliances
12 November	Lenovo – Top Brand Day 11-11	Sale of all Lenovo products	Discounts on smartphones, computers, laptops, tablets
22 November – 3 Desember	Black Friday/Super Friday	The second biggest sale of the year	Discounts on all products
23 November – 3 Desember	Black Friday – Codes page	The second biggest sale of the year	Promocodes collection
24 November – 3 Desember	Black Friday – Top Deals	The second biggest sale of the year	Bestsellers page
23 November – 3 Desember	Xiaomi – Top Brand Day	Sale of all Xiaomi products	Discounts on smartphones, electronics, household appliances
24 November – 3 Desember	Wintersport	Winter sports sale	Discounts up to 80%
25 November – 3 Desember	Stay warm	Winter clothing and footwear sale	Discounts up to 80%
26 November – 3 Desember	Home improvement	Sale of hand tools and household goods	Discounts up to 80%

AliExpress Sales, December 2025

All Aliexpress coupons and promotional codes December.

Sale Dates	Official Name	Sale Description	Your Gain
1-31 December	Welcome deal	Special offer only for new buyers	All products for 0.99€.
1-31 December	3 for $2.99	Regular sale	Any three items from this sale can be purchased for $3.
1-31 December	Weekly Deals	Regular sale	Lowest price in 30 days on all products
1-31 December	Total Clearance Sale	Sale of remaining stock in warehouses	Final sale of goods left over from Black Friday
01-03 December	Cyber Monday	The biggest electronics sale of the year	All products on Aliexpress will be on sale
09-15 December	Gift season	Christmas gift sale	Discounts on electronics, clothing, accessories and other products in demand for Christmas
09-15 December	Local Delivery for US customers	Sale from local warehouses in the USA	Discounts of up to 90% on goods already delivered to US warehouses
09-15 December	Jolly Christmas/ New Year bliss	Sale of Christmas clothes, Christmas lights, decor	The world’s largest selection of Christmas lights
18-20 December	Top Brand Day	Sale of famous brand products	Sale details will be announced later.
18-20 December	Big Save Day	Seasonal sale	Sale details will be announced later.
18-21 December	Winter Wardrobe Savings	Seasonal winter sale	Sale on winter clothing, accessories, and seasonal collections
18-21 December	Winter Wardrobe — Top Stores	Top stores with the best price and quality picks	Wide selection of winter products: jackets, shoes, accessories, and more
18-21 December	Summer Fun for Brazil	Top stores with the best deals on summer essentials	Wide selection of items: swimwear, summer clothing, outdoor accessories
18-21 December	Savings｜Outdoor chill for SA, AE, KW, OM, BH, QA	Top stores with the best selection of outdoor and seasonal products	Wide selection of items: camping gear, outdoor clothing, and accessories

AliExpress sales in January 2025

All Aliexpress coupons and promotional codes January.

Sale Dates	Official Name	Sale Description	Your Gain
1-31 January	Welcome deal	Special offer only for new buyers	All products for 0.99€.
1-31 January	3 for $2.99	Regular sale	Any three items from this sale can be purchased for $3.
1-31 January	Weekly Deals	Regular sale	Lowest price in 30 days on all products
1-31 January	Total Clearance Sale	Sale of remaining stock in warehouses	Final sale of goods left over from Black Friday
01-07 January	Choice Day/WinterSale/SummerSale	Monthly sale	Low prices + promo codes + free shipping
01-07 January	Home & Furniture Deals	Furniture and accessories sale	Low prices + promo codes + free shipping
01-07 January	Find joy in all toys	Toy sale	Discounts up to 70%
01-07 January	New Year Bliss	Sale of New Year’s goods and gifts	Big discounts and free shipping
01-07 January	Hair & wigs	Sale of natural hair products	Discounts up to 60%
01-07 January	New tech arrivals	Smartphone accessories sale	Discounts up to 75%
01-07 January	Fall into comfort	Home goods sale	Low prices + promo codes + free shipping
08-10 January	POCO Top Bran Day	Poco smartphone sale	Discounts on old and new smartphone models, accessories.
08-17 January	SA: Winter deals	Sale of clothing and accessories	Only for Saudi Arabia
09-31 January	Promo codes for selected products	Only for Italy	€7 OFF €5 with Code: IT251AFF75 €30 OFF €8 with Code: IT251AFF308
11-18 January	Choice Clearence	Liquidation of residues in warehouses	Compensation of VAT and other import taxes
14-16 January	Savings / Season’s Finale	Final sale of remaining warehouse stock after Black Friday	Discounts up to 90% on all products
14-16 January	Big Save & Game Gear Hub	Sale of goods for gamers	Only in the USA
14-16 January	Big Save Day	Regular sale in Europe	Discounts on selected products
15-31January	Xiaomi – Top Brand Day	Presentation of new models of the Xiaomi brand	Discounts on smartphones and other electronics
20-31 January	End of season Sale	The first big sale of the Year	Up to 60% off, grab up to $50 in coupons
20-31 January	End of season Sale Bestsellers	The first big sale of the Year	Up to 60% off, grab up to $50 in coupons
29-31 January	Chinese New Year	Most popular items on sale	Up to 60% off, grab up to $50 in coupons

AliExpress sales, February 2025

All Aliexpress coupons and promotional codes February.

Sale Dates	Official Name	Sale Description	Your Gain
1-28 February	Welcome deal	Special offer only for new buyers	All products for 0.99€.
1-28 February	3 for $2.99	Regular sale	Any three items from this sale can be purchased for $3.
1-28 February	Weekly Deals	Regular sale	Lowest price in 30 days on all products
1-28 February	Total Clearance Sale	Sale of remaining stock in warehouses	Final sale of goods left over from Black Friday
17-23 February	Spring sale / Autumn sale	Sale of all types of goods	To be announced later
1-7 February	Choice Day	Monthly sale	Low prices + promo codes + free shipping
1-7 February	Love delivers	February’s main sale	Sale of all types of goods
1-7 February	Love delivers – Promocodes	February’s main sale	Promo codes from 500+ sellers
1-7 February	Love-inspired looks	Sale of clothes and shoes	Good prices on products from the winter collections of Chinese brands
1-7 February	Love day decor	Home goods sale	Good prices on kitchen goods
1-7 February	Home & Living	Sale of consumables and accessories	Good prices on cleaning products
17-23 February	Spring Sale – Northern Hemisphere	February’s biggest sale	Sellers return from vacation – discounts on all products
17-23 February	Autumn Sale – Southern Hemisphere	February’s biggest sale	Sellers return from vacation – discounts on all products

AliExpress sales, March 2025

All Aliexpress coupons and promotional codes March.

Sale Dates	Official Name	Sale Description	Your Gain
1-31 March	Welcome deal	Special offer only for new buyers	All products for 0.99€.
1-31 March	3 for $2.99	Regular sale	Any three items from this sale can be purchased for $3.
1-31 March	Weekly Deals	Regular sale	Lowest price in 30 days on all products
1-31 March	Total Clearance Sale	Sale of remaining stock in warehouses	Final sale of goods left over from Black Friday
1-5 March	BLOOMING SALE	The first big sale of spring	Low prices + promo codes + free shipping
1-5 March	BLOOMING SALE – Promocodes	The first big sale of spring	All available promo codes for the sale
1-5 March	Cozy Fall Sale X Choice Day	Sale in Brazil and other countries in the southern hemisphere	Low prices + promo codes + free shipping
10-12 March	Spring Sale	Sale in Brazil and other countries in the southern hemisphere	Sale of new products from spring collections
10-12 March	Autumn Sale	Sale in Brazil and other countries in the southern hemisphere	Sale of new products from spring collections
17-26 March	AliExpress Birthday – Aniversary Sale	Big sale for the 15th anniversary of Aliexpress	Lowest prices for 6 months on all products
17-26 March	AliExpress Birthday – Top Deals	Best prices on sale	Offers from Chinese sellers
17-26 March	AliExpress Birthday – Top Brands	Best prices on sale	Offers from famous Chinese brands
17-26 March	Easter Sale	AliExpress’s Easter sale	Discounts on Easter goods
27-28 March	Last sale of March	Warehouse stock sale	Low prices on everything

AliExpress sales, April 2025

All Aliexpress coupons and promotional codes April.

Sale Dates	Official Name	Sale Description	Your Gain
1-30 April	Welcome deal	Special offer only for new buyers	All products for 0.99€.
1-30 April	Coupon Center	All available coupons from sellers	All available promo codes in one place
1-30 April	Weekly Deals	Regular sale	Lowest price in 30 days on all products
1-5 April	Choice Day – Outdor fun	Monthly sale	Low prices + promo codes + free shipping
7-11 April	Gift for mothers	Sale of gifts and souvenirs	Discounts up to 50%
7-11 April	Festive Savings	Spring clothing and accessories sale	Discounts up to 50%
7-11 April	Sakura Sale	Sale of home and decor products	Discounts up to 50%
7-11 April	Cherry Blossom Sale	Sale of goods for women and children	Discounts up to 50%
7-11 April	Easter Surprises	Easter sale	Discounts up to 50%
7-11 April	Big Save Day	Sale of everyday goods	Promo codes and coupons, discounted prices on goods at local warehouses
14-20 April	April Sale	Sale of all goods. All sellers participate	Discounts up to 60%, promo codes for $3-50
14-20 April	Mother’s Day gifts	Mother’s Day gifts	Discounts up to 60%, promo codes for $3-50
14-20 April	Easter delights	Easter delights	Discounts up to 60%, promo codes for $3-50
14-20 April	Outdoor fun	Outdoor fun	Discounts up to 60%, promo codes for $3-50
14-20 April	Home refresh	Home refresh	Discounts up to 60%, promo codes for $3-50
14-20 April	Seasonal inspo	Seasonal inspo	Discounts up to 60%, promo codes for $3-50
22-28 April	Big Save Day	Sale of remaining stock in warehouses	Discounts up to 70
22-28 April	Spring Into Summer Savings	Last sale of April	Promo codes 2-8, discounts up to 70%

AliExpress Sales, May 2025

All Aliexpress coupons and promotional codes May.

Sale Dates	Official Name	Sale Description	Your Gain
1-31 May	Welcome deal	Special offer only for new buyers	All products for 0.99€.
1-31 May	Weekly Deals	Regular sale	Lowest price in 30 days on all products
1-31 May	Choice	Sale with fast delivery	Heavily discounted items, special bundle deals
1-31 May	Super Deals	Special offer just for you	Extra 10% off
06-09 May	Early summer savings	Seasonal sale	Discounts Up to 70%
06-09 May	Fall Frenzy Savings	Seasonal sale	Discounts Up to 70%
12-18 May	Sunshine Savings	The biggest sale of the month	Discounts for all products, Coupons $3-121 Northern Hemisphere
12-18 May	Fall Savings	The biggest sale of the month	Discounts for all products, Coupons $3-120 Southern Hemisphere
20-23 May	Hot Summer Savings	End of the month sale	Final sale with big discounts
20-23 May	Cozy Fall Savings	End of the month sale	Final sale with big discounts

AliExpress Sales, June 2025

All Aliexpress coupons and promotional codes June.

Sale Dates	Official Name	Sale Description	Your Gain
1-30 June	Welcome deal	Special offer only for new buyers	All products for 0.99€.
1-30 June	Weekly Deals	Regular sale	Lowest price in 30 days on all products
1-30 June	Choice	Sale with fast delivery	Heavily discounted items, special bundle deals
1-30 June	Super Deals	Special offer just for you	Extra 10% off
01-05 June	Choice Day	Regular sale	Discounts Up to 60%, Promocodes
01-05 June	Local Shipping	Promocodes for USA	Discounts $60-120
16-25 June	Summer Sale/Mega Sale	The main sale of the whole summer	Discounts Up to 80%, Gifts, Promocodes up to $300, Coupons
16-25 June	Bestsellers of the Summer Sale	Products with big discounts	Discounts Up to 80%
16-25 June	Promocodes for Summer Sale	All promo codes from sellers	Codes $1-300

February on AliExpress kicks off with a range of sales right from the start of the month, leading up to the biggest event mid-month dedicated to Valentine’s Day. The “Love Delivers” sale, starting on February 6, promises exciting discounts of up to 60% on a wide array of gifts perfect for that special someone.

In addition to the Valentine’s Day focus, the beginning of the month is bustling with activity. Shoppers can take advantage of “February Promocodes,” offering a collection of discounts from various sellers across the platform, ensuring that there’s something for everyone. Concurrently, “Super Deals” provide the best monthly prices on highly-rated products, and “Weekly Deals” refresh these opportunities, making new bargains available on a weekly basis.

For our Brazilian shoppers, the “Super Ofertas” flash sale on February 1-2 offers the year’s biggest discounts without the need for promocodes, making it an event not to be missed. Following closely, AliExpress ‘Choice’ Day extends from February 1-5, featuring deals from local warehouses that include additional savings for larger orders.

This February, whether you’re shopping for a Valentine’s Day gift, stocking up on essentials, or treating yourself, AliExpress has tailored sales to meet your needs, ensuring that you’ll find the perfect item at a discounted price.

Big AliExpress Sales: Your Ultimate Guide for 2025

AliExpress, a global online retail powerhouse, is set to roll out its biggest sales events in 2025, each offering unique opportunities for shoppers to save significantly. These sales are not just about discounts; they’re a shopping extravaganza.

The 11.11 Global Shopping Festival

Arguably the most anticipated sale of the year, the 11.11 Sale, also known as Singles’ Day, is a benchmark for online shopping. Expect to see discounts across a wide range of product categories, from electronics to fashion. The sale often starts with pre-sale activities, where you can collect coupons and add items to your cart for faster checkout on the day.

The AliExpress Anniversary Sale

Celebrating the platform’s founding, the Anniversary Sale is another significant event, offering a blend of discounts, flash deals, and exclusive offers. It’s not just the duration that’s noteworthy but also the depth of discounts across new and popular items.

Summer and Winter Sales

Seasonal sales like the Summer and Winter Sales cater to seasonal shopping needs, offering discounts on relevant products. These sales are perfect for stocking up on seasonal goods, whether it’s summer beachwear or winter electronics.

Brand and Category-Specific Sales

Throughout the year, AliExpress hosts various brand-specific sales, featuring top brands and category-specific discounts. These sales are ideal for brand loyalists and those looking for deals in specific categories like home appliances or beauty products.

Flash Deals and Daily Offers

Beyond these major events, daily flash deals and limited-time offers are a staple on AliExpress. These deals offer some of the best prices but require quick action, as they are available for a limited time and in limited quantities.

Maximizing Your Savings

To make the most of these sales:

• Stay informed about sale dates and preview deals.
• Use the AliExpress app for exclusive app-only deals.
• Collect coupons and watch out for member-only offers.
• Plan your purchases and compare prices across different sales.

Remember, each sale has its unique characteristics and offers. By understanding these nuances, you can strategize your shopping to maximize savings. Keep an eye on this guide for updates and tips as we approach each major sales event in 2025 on AliExpress.

What are the sales on AliExpress

1. Permanent sales also known as hidden sales.
   • Hot products.
   • Sales on AliExpress homepage.
   • Product sales search page on AliExpress.
2. Sales at Tmall in Russia and at Plaza in Spain.
3. In-app sale.
4. Sales organized by sellers.
5. Brand sale.
   • Week of brands.
   • Sale from the brand.
6. Calendar sales.
   • On the anniversaries of AliExpress and Alibaba Group.
   • On public holidays.
   • Sale for local and regional holidays.
   • For religious holidays.
7. The main sale of the year is 11/11 Bachelor’s Day.
8. American sales on AliExpress.
   • Black Friday.
   • Cyber ​​Monday.

Ongoing and Hidden Sales on AliExpress

When you visit the site, you’re always greeted with opportunities to participate in large-scale promotions. Expect to find four types of ongoing sales and 5-6 additional sales at any given time. Let’s explore what’s available and where to find it.

Why It’s Beneficial for Sellers:

The “Under $5” section allows companies to offload unsold inventory that’s taking up valuable warehouse space. You’ll find both good and not-so-good items, so it’s essential to browse and compare before making a purchase.

Fast deals

Sellers can feature their products in this section by offering a minimum discount of 20% off the regular price. The average discount is around 60%, with some deals reaching up to 90% off. Keep in mind that the number of discounted products is limited.

Less popular items might stay in this section for quite some time, while in-demand products can sell out in seconds. Sellers announce the start of sales, so eager shoppers often camp out on the “Quick Deals” page, constantly refreshing their browser to be the first to click the “buy” button.

How to Find a Great Deal:

Stay updated on promotions from sellers that interest you, and keep an eye on our website and the AliExpress homepage for news about upcoming sales. When a sale you’re interested in starts, be ready on its page and keep refreshing to secure your purchase.

It’s also a good idea to periodically visit the “Quick Deals” section, as you might stumble upon some exciting offers. The site is designed to prioritize products from categories you’ve recently viewed.

Seller Benefits:

By selling a limited number of products at a discount, sellers create a buzz around their store or brand. Even if some items sell below cost, the resulting hype and subsequent sales more than make up for any initial losses. Since the number of discounted products is limited, there’s rarely enough to satisfy everyone.

Sales on AliExpress homepage

The most prestigious spot on the site, the homepage slider, features ads from five to ten different sales constantly rotating. There are several types of promotions available:

1. Specific product sales: Clicking the link takes you to a page where you can buy the item at a promotional price.
2. AliExpress brand sales: Offers focus on one brand’s products, leading you to the brand’s page or store.
3. AliExpress calendar sales: More information on these sales can be found below.
4. Special offers: These vary, with sales marketers often introducing creative promotions.

Keep in mind that sales may be time-limited, offer limited quantities, or have not started yet (in which case, a countdown timer will be displayed).

What Sellers Get From This:

Ads on the homepage reach the largest number of site visitors. Most people start browsing from the homepage, making it a prime spot for promotions.

Product sales search page on AliExpress

Here, you’ll find a list of links to all the hottest deals from sellers. Placement in this section is paid, but it’s more affordable than the homepage. As a result, you’ll find offers from small companies and individual sellers. Make sure to compare prices and check if the deals are truly worth it.

Plaza sales

Please note that these sites only operate in Spain and France. Goods are delivered quickly because they are already stored in warehouses within these countries. Tmall is available only within China, while Tmall Global is for overseas Chinese and is only accessible in Chinese.

In-app sale

Purchasing any product through the AliExpress app will result in a lower price. The app features ongoing sales that fall into two categories:

1. AliExpress Sales on the Homepage: Like on the website, you’ll see ads and can easily understand the promotions.
2. Share and Earn: Accessible through the menu, this feature allows you to make group purchases. Share the product link with a friend, buy it together, and receive a discount.

Sales organized by sellers

Not all sellers can afford to pay for advertising, but they still want to sell more. They can organize their own AliExpress sales without advertising by simply adding the word “sale” to the product name.

To find these deals, type the product you’re interested in along with the word “sale” in the search box. Be cautious and know the prices, as not all sellers are completely honest.

Brand sale

Popular Chinese brands, available on both Tmall and AliExpress, often organize sales to stand out. These promotions can be collective or individual, with varying levels of participation from brand owners.

Week of brands

Also known as “AliExpress Total Sale,” this promotion offers discounts ranging from 30% to 50% and typically lasts three or four days near the end of summer. It serves as the largest sale event before Singles’ Day, allowing sellers to gauge product popularity and plan for the upcoming shopping season.

Brand Clearance

A brand may decide to make a big splash by offering attractive deals. These sales are considered some of the best on AliExpress, as the discounts are genuine and can range from 20% to 80%. Brands often use these promotions to increase awareness and make a strong statement.

Calendar sales

These sales occur on specific dates throughout the year, often coinciding with holidays, anniversaries, or other special occasions. Keep an eye on our website and the main AliExpress page for updates on upcoming calendar sales.

Public Holidays

AliExpress and its sellers often organize sales around public holidays, such as Christmas, New Year’s, or national holidays. These sales provide a great opportunity to snag deals and discounts on popular items.

Local and Regional Holidays:

Sales might also be organized to coincide with local and regional holidays or celebrations. This helps cater to specific markets and allows buyers to enjoy discounts related to their traditions and festivities.

Religious Holidays:

Sometimes, sales are held during religious holidays, like Easter or Ramadan, allowing people to find deals on items related to their religious observances or to simply enjoy the festive atmosphere.

The Main Sale of the Year – 11/11 Bachelor’s Day

One of the most significant sales on AliExpress, this event takes place on November 11, also known as Singles’ Day. Sellers offer massive discounts, making it a perfect time to grab great deals on a wide variety of items.

The Chinese oppose the Americans in everything, even in shopping. So they invented Singles’ Day. Initially, this date was celebrated by single men. They did it as opposed to Valentine’s Day. Then Jack Ma, the founder of Alibaba Group, decided to turn November 11 into a shopping festival.

• From a marketing point of view, the solution is very good. See for yourself:
• Singles’ Day is always ahead of American Black Friday. Customers have not yet had time to spend their money.
• The middle of autumn, when it starts to get colder. It is at this time that people change their wardrobe.
• There are no other holidays on this day. Nothing distracts customers from shopping.
• Better to create your own tradition. Than adapting to others.

Therefore, “11.11” or “Singles’ Day” turned into a grandiose event. Sales volumes on AliExpress alone are measured in tens of billions of dollars. Yes, shoppers spend more on AliExpress in one day of sales than some governments in a whole year.

For comparison – in 2018, sales amounted to $30.8 billion, which is approximately the same as the GDP of Bolivia. And Paraguay’s GDP is $1 billion less. Just imagine: the whole Bolivia, a country with 11 million inhabitants per year produces less than AliExpress sells in one day!

More than 180,000 brands from all over the world took part in the action.

American sales on AliExpress

In addition to its global sales events, AliExpress also participates in popular American sales like Black Friday and Cyber Monday. These sales provide another opportunity to score excellent deals on various products.

Black Friday

A major day for American shopaholics. Originated in the USA, but has already spread throughout the world. It’s hard to imagine a country that doesn’t have Black Friday sales.

Celebrated the first Friday after Thanksgiving in America. Always falls at the end of November. Thanksgiving is celebrated on the fourth Thursday in November, in honor of the first harvest in the New World.

Black Friday is always the fourth Friday in November. Usually falls at the beginning of the twenties.

Cyber ​​Monday

Cyber ​​Monday – the next Monday after Black Friday. Day of sales on the Internet. It was invented by retailers specifically for those who did not have time to skimp. Or could not do it for some reason. In order not to stand in lines at supermarkets on Friday, you can safely stock up on the Internet on Monday. On this day, it is customary to make promotions for electronic gadgets and other equipment. On AliExpress, Cyber ​​Monday does not take place in November, but in January.

The sale on AliExpress on Cyber ​​Monday is not as big as in the US. But there are many interesting things here too. The level of discounts is approximately 30% of the original prices. Be careful – fake promotions are common on Cyber ​​Monday. When the value of the product doesn’t actually decrease.

What does it do for sellers

The ability to distract at least some customers from the sites of American competitors. Attract new users to your stores.

In summary, AliExpress offers a wide range of sales throughout the year, catering to different occasions, markets, and customer preferences. By staying informed and keeping an eye on various sales events, you can make the most of the discounts and deals available on the platform. So, happy shopping and enjoy the savings!