Welcome to your go-to guide for AliExpress sale dates in 2024! Whether you’re eagerly anticipating the next big AliExpress sale or just curious about AliExpress sale dates this year, we’ve got you covered. Discover when the most exciting sales, like the AliExpress anniversary sale or 11.11 and other major shopping events, will happen. Plus, stay ahead with insights on AliExpress upcoming sales. If you’re wondering how often AliExpress has sales or looking for the next sale on AliExpress, you’re in the right place.
The 2024 AliExpress Sales Calendar
A comprehensive month-by-month list of AliExpress sale dates for 2024.
AliExpress Sales, December 2024
All Aliexpress coupons and promotional codes December.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 1-31 December | Welcome deal | Special offer only for new buyers | All products for 0.99€. |
| 1-31 December | 3 for $2.99 | Regular sale | Any three items from this sale can be purchased for $3. |
| 1-31 December | Weekly Deals | Regular sale | Lowest price in 30 days on all products |
| 1-31 December | Total Clearance Sale | Sale of remaining stock in warehouses | Final sale of goods left over from Black Friday |
| 01-03 December | Cyber Monday | The biggest electronics sale of the year | All products on Aliexpress will be on sale |
| 09-15 December | Gift season | Christmas gift sale | Discounts on electronics, clothing, accessories and other products in demand for Christmas |
| 09-15 December | Local Delivery for US customers | Sale from local warehouses in the USA | Discounts of up to 90% on goods already delivered to US warehouses |
| 09-15 December | Jolly Christmas/ New Year bliss | Sale of Christmas clothes, Christmas lights, decor | The world’s largest selection of Christmas lights |
| 18-20 December | Top Brand Day | Sale of famous brand products | Sale details will be announced later. |
| 18-20 December | Big Save Day | Seasonal sale | Sale details will be announced later. |
| 18-21 December | Winter Wardrobe Savings | Seasonal winter sale | Sale on winter clothing, accessories, and seasonal collections |
| 18-21 December | Winter Wardrobe — Top Stores | Top stores with the best price and quality picks | Wide selection of winter products: jackets, shoes, accessories, and more |
| 18-21 December | Summer Fun for Brazil | Top stores with the best deals on summer essentials | Wide selection of items: swimwear, summer clothing, outdoor accessories |
| 18-21 December | Savings｜Outdoor chill for SA, AE, KW, OM, BH, QA | Top stores with the best selection of outdoor and seasonal products | Wide selection of items: camping gear, outdoor clothing, and accessories |
AliExpress sales in January 2025
All Aliexpress coupons and promotional codes January.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-31 January | January promocodes | All available promocodes from sellers | All products with promocodes |
| 01-31 January | Super Deals | Sale for the whole month | The best price of the month for products with a rating of 4.5 or more |
| 01-31 January | Weekly Deals | Best price of the week | Products are updated weekly |
| 01 January | Los Reyes Magos | Only for Spain | Automatic discount of -€2 for every €20 of expenses (max. €8) |
| 01-04 January | Super Ofertas | Only for Brazil | Big discounts, no promocodes needed |
| 01-05 January | Choice Day | Sale from local warehouses | US $3 off orders over $20 (max. $9) |
| 01-05 January | Cheerful deals | New Year’s Sale | -2€ off every 20€ (max. €8), Up to 70% off |
| 01-05 January | 3 Artículos por 5,99€ | Only for Spain | 3 items for €0.99 for new users. Free shipping and returns. Delivery in 5 days |
| 01-05 January | 3 pour 5,99€ | Only for France | 3 products for €0.99 for new users. Free shipping and returns. Delivery in 5 days |
| 08-12 January | Winter Sale | The first big sale of the Year | Up to 60% off, grab up to $50 in coupons |
| 08-12 January | Summer sale | The first big sale of the Year in Brasil, Argentina, Australia | Up to 60% off, grab up to $50 in coupons |
| 17-19 January | Blackview Brand Day | World Premiere – new smartphone BL9000 | Discounts on tablets, phones and accessories |
| 19-26 January | Promoción de Invierno – Segunda Edicion | Sale only in Spain | Promo code ES03 for a discount of 3 euros on purchases of 30 euros or more |
| 20-22 January | Brand Flash Sale | New models presentation | Discounts and free shipping |
| 20-25 January | Super Ofertas | Sale in Brazil only | Discounts on products from local warehouses |
| 22-31 January | Brand day Trendyol | Presentation of the new clothing collection in the Trendyol store | Promo code for €5 |
| 24-26 January | Xiaomi Brand Day | Redmi note 13 series world premiere | Discounts on Xiaomi up to 50%, coupons |
| 27-31 January | Super Deals AliExpress | Sale from local warehouses | Discounts up to 50% and fast delivery from 3 days |
| 28-30 January | Savings on hair & wigs | Sale of wigs | Discounts on wig and hair product up to 50% |
| 29-31 January | Do Brasil Day-Back to School | Sale of school supplies in Brazil | Discounts and fast delivery from a warehouse in Brazil |
AliExpress sales, February 2025
All Aliexpress coupons and promotional codes February.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-29 February | February promocodes | All available promocodes from sellers | All products with promocodes |
| 01-29 February | Super Deals | Sale for the whole month | The best price of the month for products with a rating of 4.5 or more |
| 01-29 February | Weekly Deals | Best price of the week | Products are updated weekly |
| 01-02 February | Super Ofertas- Extreme flash deal products | Sale in Brazil | Biggest discounts without promo codes |
| 01-05 February | AliExpress ‘Choice’ Day | Sale from local warehouses | US $3 off orders over $20 (max. $9) |
| 06-16 February | Love Delivers | Valentine’s Day sale | Promo codes and discounts up to 60% |
| 17-23 February | Super Deals -USA | Sale of goods from a warehouse in the USA | Fast delivery and discounts up to 50%. |
| 20-22 February | Fresh Deals for Spring | Sale of spring novelties | Discounts on all products up to 70%, presentation of spring collections |
| 20-22 February | Fresh Deals for Autumn | Sale in the southern hemisphere | Discounts on all products up to 70%, presentation of autumn collections |
| 22-25 February | Sports day | Sale in Spain and France. | Discounts up to 50% on sporting goods. |
| 24-29 February | ¡Descuento exclusivos para nuevos usuarios! | Special offer for new buyers from Spain. | All products for 0.99€. |
| 24-29 February | Super Ofertas- Extreme flash deal products | Big sale in Brazil | Discounts on all products |
| 24-29 February | 3 For 5,99€ | Sale in Spain and France | Three products for only 5.99€. |
| 25-27 February | Saving on hair & wigs | Sale of wigs and other hair products | Discounts up to 50% |
| 26-29 February | Do Brasil Day | Sale in Brazil from local warehouses | Free delivery in 3 days, discounts. |
AliExpress sales, March 2025
All Aliexpress coupons and promotional codes March.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-05 March | Choice Day | Sale from local warehouses, goods are sold by AliExpress itself, not sellers | Discounts up to 60%, free shipping from $10, Promo codes. |
| 01-31 March | March promocodes | All available promocodes from sellers | All products with promocodes |
| 01-31 March | Super Deals | Sale for the whole month | The best price of the month for products with a rating of 4.5 or more |
| 01-31 March | Wellcome deal | Special offer only for new buyers | All products for 0.99€. |
| 01-31 March | 3 For 5,99€ | Sale in Spain and France | Three products for only 5.99€. |
| 01-02 March | Xiaomi world premiere | Discounts on new products from the Xiaomi brand | Special price on Xiaomi 14, Xiaomi Smart Band 8 Pro, Xiaomi Watch S3 |
| 01-06 March | Super Ofertas- Extreme flash deal products | Sale in Brazil | Big discounts without promo codes. |
| 18-27 March | AliExpress 14 anniversary sale | AliExpress’s Birthday | Promotion “328” The main spring sale, coupons, discounts, promo codes. |
| 18-27 March | Anniversary sale Promocodes | All promocodes for all countries | $1-250 codes |
| 18-27 March | Brazil: Anniversary Sale | AliExpress’s Birthday in Brazil | Discounts up to 70%, Promo codes. |
| 18-27 March | United States: Anniversary sale | AliExpress’s Birthday in USA | Discounts up to 70%, Promo codes. |
| 18-27 March | Spain: Promo Aniversario | AliExpress’s Birthday in Spain | Discounts up to 70%, Promo codes. |
| 18-27 March | France: Anniversary Sale | AliExpress’s Birthday in France | Discounts up to 70%, Promo codes. |
| 18-27 March | Big Save: Combine with coupons for mega-savings | AliExpress’s Birthday Big discounts | The best discounts on Anniversary sale |
AliExpress sales, April 2025
All Aliexpress coupons and promotional codes April.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-05 April | Choice Day | Sale from local warehouses, goods are sold by AliExpress itself, not sellers | Discounts up to 60%, free shipping from $10, Promo codes. |
| 01-30 April | April promocodes | All available promocodes from sellers | All products with promocodes |
| 01-30 April | Super Deals | Sale for the whole month | The best price of the month for products with a rating of 4.5 or more |
| 01-30 April | Wellcome deal | Special offer only for new buyers | All products for 0.99€. |
| 01-30 April | 3 For 5,99€ | Sale in Spain and France | Three products for only 5.99€. |
| 07-09 April | Vehicles parts fest | Sale of auto goods | Discounts up to 60% on car parts |
| 08-10 April | AliExpress Xiaomi Fan Festival | Xiaomi Pad 6S Pro world premiere | Discounts and coupons |
| 10-12 April | Cozy home fest | Goods for home and garden | Discounts and coupons |
| 10-12 April | Big save day | Sale in Spain | Big discounts on goods that are already in warehouses in Spain |
| 15-19 April | Outdor fun | Big Spring Sale | Discounts on all types of goods, promo codes for $3-$50: AEDF29, AEDN69, AED169, AED239 |
| 15-19 April | Outdor fun – coupon center | Big Spring Sale | All available sale coupons |
| 22-24 April | AliExpress Tops & Dresses Sale | Spring sale | Discounts up to 60%, free shipping from $10, Promo codes. |
| 25-27 April | AliExpress Sports & Adventure Sale | Second spring sale | Discounts up to 60%, free shipping from $10, Promo codes. |
| 27-29 April | Glamorous glow fest | Sale of beauty products | Discounts up to 75% |
| 27-30 April | Payday | Sale on The Gulf Cooperation Council (GCC) countries | Discounts up to 60%, promo codes |
| 29-30 April | Super Ofertas- Extreme flash deal products | Sale only on Brazil | Low prices |
| 29-30 April | 3 pour 5,99€ | Only in France and Spain | Three items are cheaper than 3 euros |
AliExpress Sales, May 2025
All Aliexpress coupons and promotional codes May.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-07 May | Choice Day | Sale from local warehouses, goods are sold by AliExpress itself, not sellers | Discounts up to 60%, free shipping from $10, Promo codes. |
| 01-31 May | May promocodes | All available promocodes from sellers | All products with promocodes |
| 01-31 May | Super Deals | Sale for the whole month | The best price of the month for products with a rating of 4.5 or more |
| 01-31 May | Welcome deal | Special offer only for new buyers | All products for 0.99€. |
| 01-05 May | 3 For 5,99€ | Sale in Europe | Three products for only 5.99€. |
| 01-07 May | French Day | Only in France | Discounts up to 60% |
| 13-31 May | Clearance | Liquidation of residues in warehouses | Discounts up to 80% and fast delivery |
| 14-17 May | Ahorros｜Renovación del Hogar | Only in Spain | Discounts on repair goods and household appliances |
| 16-16 May | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 20-26 May | 3 for 5,99€ | In France, Spain and some other countries | Possibility to buy three products for 6 euros |
| 23-31 May | Fresh Finds POCO F6 | World premiere of new POCO smartphones | Discounts on POCO F6 Pro/ POCO F6 smartphones |
| 23-23 May | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 30-30 May | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
AliExpress Sales, June 2025
All Aliexpress coupons and promotional codes June.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-07 June | Choice Day June | Sale from local warehouses, goods are sold by AliExpress itself, not sellers | Discounts up to 70%, free shipping from $10, Promo codes. |
| 01-07 June | Summer Carnival | Early summer sale | Discount promo codes from $4 to $80. |
| 01-31 June | June promocodes | All available promocodes from sellers | All products with promocodes |
| 01-31 June | Super Deals | Sale for the whole month | The best price of the month for products with a rating of 4.5 or more |
| 01-31 June | Welcome deal | Special offer only for new buyers | All products for 0.99€. |
| 06-06 June | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 13-13 June | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 17-23 June | Summer Sale | The main sale of the summer | Discounts on all products, promo codes, coupons |
| 17-23 June | Summer Sale – Bestsellers | The most popular products of the Summer Sale | Discounts up to 70% and promo codes |
| 17-23 June | Summer Sale – Top Brands | The main sale of the summer | Goods of famous Chinese brands |
| 20-20 June | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 27-27 June | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 30 June | Choice Day | Monthly sale | Low prices + promo codes + free shipping |
| 30 June | Choice Day USA | First Choice Day sale in the USA | Promo code: USAFF3 |
| 30 June | Choice Day Promocodes | All promo codes that will be valid on the Choice Day sale | The promo code discount can be combined with other discounts |
| 30 June | Choice Day Bestsellers | The most popular sale items | The best offers from AliExpress |
AliExpress Sales, July 2025
All Aliexpress coupons and promotional codes July.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-31 July | Welcome deal | Special offer only for new buyers | All products for 0.99€. |
| 01-03 July | Choice Day | Monthly sale | Low prices + promo codes + free shipping |
| 01-03 July | Choice Day USA | First Choice Day sale in the USA | Promo code: USAFF3 |
| 01-03 July | Choice Day Promocodes | All promo codes that will be valid on the Choice Day sale | The promo code discount can be combined with other discounts |
| 01-03 July | Choice Day Bestsellers | The most popular sale items | The best offers from AliExpress |
| 11-11 July | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 14-20 July | Getaway Deals | Vacation Items Sale | Discounts up to 70% and promo codes |
| 14-20 July | Getaway Deals Promocudes | Vacation Items Sale | Promo codes that can be combined with sales discounts |
| 14-20 July | 3 for 5,99€ | Sale in Spain and France | Three products for six euros |
| 18-18 July | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 22-24 July | Top Brand Day – Cubot | New model presentation – Cubot MAX 5 5G | Discounts on protected smartphones |
| 25-25 July | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 26-28 July | Top Brand Day – Anker | Discounts on audio equipment | Good prices on all models of active headphones, speakers, projectors and cameras |
AliExpress Sales, August 2025
All Aliexpress coupons and promotional codes August.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-31 August | Welcome deal | Special offer only for new buyers | All products for 0.99€. |
| 01-31 August | 3 for $2.99 | Regular sale | Any three items from this sale can be purchased for $3. |
| 01-05 August | Choice Day | Monthly sale | Low prices + promo codes + free shipping |
| 08-08 August | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 15-15 August | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 19-25 August | Brand Day – 828 | Back to School sale | The biggest sale of August |
| 19-25 August | Mega Sale – 828 | Only US and Mexico | Many goods from local warehouses |
| 19-25 August | Mega Sale – Bestsellers | Back to School sale | Discounts on popular goods |
| 22-22 August | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
| 29-29 August | Big Save Day | Every Thursday in Spain | 24-hour discounts on electronics, toys and more |
AliExpress Sales, September 2025
All Aliexpress coupons and promotional codes September.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-30 September | Welcome deal | Special offer only for new buyers | All products for 0.99€. |
| 01-30 September | 3 for $2.99 | Regular sale | Any three items from this sale can be purchased for $3. |
| 01-03 September | Choice Day | Monthly sale | Low prices + promo codes + free shipping |
| 08-08 September | Big Save Day | Regular sale in Europe | Discounts on selected products |
| 11-17 September | Fall Refresh | Big autumn sale | The main sale of September |
| 11-17 September | Sunburst Savings | Sale in the southern hemisphere | The main sale of September |
| 15-15 September | Big Save Day | Regular sale in Europe | Discounts on selected products |
| 22-22 September | Big Save Day | Regular sale in Europe | Discounts on selected products |
| 23-25 September | Savings – Fall refresh | Continuation of the autumn sale | Discounts on goods from autumn collections, phones and electronics |
| 26-28 September | Top Brand Day X Realme | World premiere: Note 60 & C Series Shocking Deals | Big discounts on new and old Realme phone models |
| 29-29 September | Big Save Day | Regular sale in Europe | Discounts on selected products |
AliExpress Sales, October 2025
All Aliexpress coupons and promotional codes October.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 01-31 October | Welcome deal | Special offer only for new buyers | All products for 0.99€. |
| 01-31 October | 3 for $2.99 | Regular sale | Any three items from this sale can be purchased for $3. |
| 01-07 October | Choice Day | Monthly sale | Low prices + promo codes + free shipping |
| 01-07 October | Choice Day – Coupon Center | Monthly sale | All coupons and sale promo codes in one place |
| 11-28 October | Saudi Sale Season | Only in Saudi Arabia | Discounts and fast shipping on all sale items |
| 11-28 October | Workout Shorts & Tops | Only in Australia | Discounts on women’s sportswear |
| 14-16 October | Savings – Holiday Bliss | Big autumn sale | The main sale of October |
| 14-17 October | Big Save Day | Regular sale in Europe | Discounts on selected products |
| 17-19 October | Xiaomi – Top Brand Day | Presentation of new models of the Xiaomi brand | Discounts on smartphones and other electronics |
| 21-26 October | Savings – Cozy Fashion | Sale of autumn clothes | Discounts and promo codes for clothes, shoes, accessories. |
| 24-24 October | Big Save Day | Regular sale in Europe | Discounts on selected products |
| 31-31 October | Big Save Day | Regular sale in Europe | Discounts on selected products |
AliExpress Sales, November 2025
All Aliexpress coupons and promotional codes November.
| Sale Dates | Official Name | Sale Description | Your Gain |
| 1-30 November | Welcome deal | Special offer only for new buyers | All products for 0.99€. |
| 1-30 November | 3 for $2.99 | Regular sale | Any three items from this sale can be purchased for $3. |
| 1-7 November | Mega Choice Day | Monthly sale | Low prices + promo codes + free shipping |
| 1-7 November | Mega Choice Day – Coupon Center | Monthly sale | All coupons and sale promo codes in one place |
| 11-18 November | 11.11 SALE | The main sale of the year | Discounts, coupons, promo codes for all products |
| 11-18 November | 11.11 Top Deals | The main sale of the year | The most profitable purchases |
| 11 November | Xiaomi – Top Brand Day 11-11 | Sale of all Xiaomi products | Discounts on smartphones, electronics, household appliances |
| 12 November | Lenovo – Top Brand Day 11-11 | Sale of all Lenovo products | Discounts on smartphones, computers, laptops, tablets |
| 22 November – 3 Desember | Black Friday/Super Friday | The second biggest sale of the year | Discounts on all products |
| 23 November – 3 Desember | Black Friday – Codes page | The second biggest sale of the year | Promocodes collection |
| 24 November – 3 Desember | Black Friday – Top Deals | The second biggest sale of the year | Bestsellers page |
| 23 November – 3 Desember | Xiaomi – Top Brand Day | Sale of all Xiaomi products | Discounts on smartphones, electronics, household appliances |
| 24 November – 3 Desember | Wintersport | Winter sports sale | Discounts up to 80% |
| 25 November – 3 Desember | Stay warm | Winter clothing and footwear sale | Discounts up to 80% |
| 26 November – 3 Desember | Home improvement | Sale of hand tools and household goods | Discounts up to 80% |
February on AliExpress kicks off with a range of sales right from the start of the month, leading up to the biggest event mid-month dedicated to Valentine’s Day. The “Love Delivers” sale, starting on February 6, promises exciting discounts of up to 60% on a wide array of gifts perfect for that special someone.
In addition to the Valentine’s Day focus, the beginning of the month is bustling with activity. Shoppers can take advantage of “February Promocodes,” offering a collection of discounts from various sellers across the platform, ensuring that there’s something for everyone. Concurrently, “Super Deals” provide the best monthly prices on highly-rated products, and “Weekly Deals” refresh these opportunities, making new bargains available on a weekly basis.
For our Brazilian shoppers, the “Super Ofertas” flash sale on February 1-2 offers the year’s biggest discounts without the need for promocodes, making it an event not to be missed. Following closely, AliExpress ‘Choice’ Day extends from February 1-5, featuring deals from local warehouses that include additional savings for larger orders.
This February, whether you’re shopping for a Valentine’s Day gift, stocking up on essentials, or treating yourself, AliExpress has tailored sales to meet your needs, ensuring that you’ll find the perfect item at a discounted price.
Big AliExpress Sales: Your Ultimate Guide for 2024
AliExpress, a global online retail powerhouse, is set to roll out its biggest sales events in 2024, each offering unique opportunities for shoppers to save significantly. These sales are not just about discounts; they’re a shopping extravaganza.
The 11.11 Global Shopping Festival
Arguably the most anticipated sale of the year, the 11.11 Sale, also known as Singles’ Day, is a benchmark for online shopping. Expect to see discounts across a wide range of product categories, from electronics to fashion. The sale often starts with pre-sale activities, where you can collect coupons and add items to your cart for faster checkout on the day.
The AliExpress Anniversary Sale
Celebrating the platform’s founding, the Anniversary Sale is another significant event, offering a blend of discounts, flash deals, and exclusive offers. It’s not just the duration that’s noteworthy but also the depth of discounts across new and popular items.
Summer and Winter Sales
Seasonal sales like the Summer and Winter Sales cater to seasonal shopping needs, offering discounts on relevant products. These sales are perfect for stocking up on seasonal goods, whether it’s summer beachwear or winter electronics.
Brand and Category-Specific Sales
Throughout the year, AliExpress hosts various brand-specific sales, featuring top brands and category-specific discounts. These sales are ideal for brand loyalists and those looking for deals in specific categories like home appliances or beauty products.
Flash Deals and Daily Offers
Beyond these major events, daily flash deals and limited-time offers are a staple on AliExpress. These deals offer some of the best prices but require quick action, as they are available for a limited time and in limited quantities.
Maximizing Your Savings
To make the most of these sales:
- Stay informed about sale dates and preview deals.
- Use the AliExpress app for exclusive app-only deals.
- Collect coupons and watch out for member-only offers.
- Plan your purchases and compare prices across different sales.
Remember, each sale has its unique characteristics and offers. By understanding these nuances, you can strategize your shopping to maximize savings. Keep an eye on this guide for updates and tips as we approach each major sales event in 2024 on AliExpress.
AliExpress Sale: Secret Discounts Await You!
Discover a world of secret deals and discounts, available to our customers only. Don’t miss out!
What are the sales on AliExpress
- Permanent sales also known as hidden sales.
- Hot products.
- Sales on AliExpress homepage.
- Product sales search page on AliExpress.
- Sales at Tmall in Russia and at Plaza in Spain.
- In-app sale.
- Sales organized by sellers.
- Brand sale.
- Week of brands.
- Sale from the brand.
- Calendar sales.
- On the anniversaries of AliExpress and Alibaba Group.
- On public holidays.
- Sale for local and regional holidays.
- For religious holidays.
- The main sale of the year is 11/11 Bachelor’s Day.
- American sales on AliExpress.
- Black Friday.
- Cyber Monday.
Ongoing and Hidden Sales on AliExpress
When you visit the site, you’re always greeted with opportunities to participate in large-scale promotions. Expect to find four types of ongoing sales and 5-6 additional sales at any given time. Let’s explore what’s available and where to find it.
Why It’s Beneficial for Sellers:
The “Under $5” section allows companies to offload unsold inventory that’s taking up valuable warehouse space. You’ll find both good and not-so-good items, so it’s essential to browse and compare before making a purchase.
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Sellers can feature their products in this section by offering a minimum discount of 20% off the regular price. The average discount is around 60%, with some deals reaching up to 90% off. Keep in mind that the number of discounted products is limited.
Less popular items might stay in this section for quite some time, while in-demand products can sell out in seconds. Sellers announce the start of sales, so eager shoppers often camp out on the “Quick Deals” page, constantly refreshing their browser to be the first to click the “buy” button.
How to Find a Great Deal:
Stay updated on promotions from sellers that interest you, and keep an eye on our website and the AliExpress homepage for news about upcoming sales. When a sale you’re interested in starts, be ready on its page and keep refreshing to secure your purchase.
It’s also a good idea to periodically visit the “Quick Deals” section, as you might stumble upon some exciting offers. The site is designed to prioritize products from categories you’ve recently viewed.
Seller Benefits:
By selling a limited number of products at a discount, sellers create a buzz around their store or brand. Even if some items sell below cost, the resulting hype and subsequent sales more than make up for any initial losses. Since the number of discounted products is limited, there’s rarely enough to satisfy everyone.
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Sales on AliExpress homepage
The most prestigious spot on the site, the homepage slider, features ads from five to ten different sales constantly rotating. There are several types of promotions available:
- Specific product sales: Clicking the link takes you to a page where you can buy the item at a promotional price.
- AliExpress brand sales: Offers focus on one brand’s products, leading you to the brand’s page or store.
- AliExpress calendar sales: More information on these sales can be found below.
- Special offers: These vary, with sales marketers often introducing creative promotions.
Keep in mind that sales may be time-limited, offer limited quantities, or have not started yet (in which case, a countdown timer will be displayed).
What Sellers Get From This:
Ads on the homepage reach the largest number of site visitors. Most people start browsing from the homepage, making it a prime spot for promotions.
Product sales search page on AliExpress
Here, you’ll find a list of links to all the hottest deals from sellers. Placement in this section is paid, but it’s more affordable than the homepage. As a result, you’ll find offers from small companies and individual sellers. Make sure to compare prices and check if the deals are truly worth it.
Plaza sales
Please note that these sites only operate in Spain and France. Goods are delivered quickly because they are already stored in warehouses within these countries. Tmall is available only within China, while Tmall Global is for overseas Chinese and is only accessible in Chinese.
In-app sale
Purchasing any product through the AliExpress app will result in a lower price. The app features ongoing sales that fall into two categories:
- AliExpress Sales on the Homepage: Like on the website, you’ll see ads and can easily understand the promotions.
- Share and Earn: Accessible through the menu, this feature allows you to make group purchases. Share the product link with a friend, buy it together, and receive a discount.
Sales organized by sellers
Not all sellers can afford to pay for advertising, but they still want to sell more. They can organize their own AliExpress sales without advertising by simply adding the word “sale” to the product name.
To find these deals, type the product you’re interested in along with the word “sale” in the search box. Be cautious and know the prices, as not all sellers are completely honest.
Brand sale
Popular Chinese brands, available on both Tmall and AliExpress, often organize sales to stand out. These promotions can be collective or individual, with varying levels of participation from brand owners.
Week of brands
Also known as “AliExpress Total Sale,” this promotion offers discounts ranging from 30% to 50% and typically lasts three or four days near the end of summer. It serves as the largest sale event before Singles’ Day, allowing sellers to gauge product popularity and plan for the upcoming shopping season.
Brand Clearance
A brand may decide to make a big splash by offering attractive deals. These sales are considered some of the best on AliExpress, as the discounts are genuine and can range from 20% to 80%. Brands often use these promotions to increase awareness and make a strong statement.
Calendar sales
These sales occur on specific dates throughout the year, often coinciding with holidays, anniversaries, or other special occasions. Keep an eye on our website and the main AliExpress page for updates on upcoming calendar sales.
Public Holidays
AliExpress and its sellers often organize sales around public holidays, such as Christmas, New Year’s, or national holidays. These sales provide a great opportunity to snag deals and discounts on popular items.
Local and Regional Holidays:
Sales might also be organized to coincide with local and regional holidays or celebrations. This helps cater to specific markets and allows buyers to enjoy discounts related to their traditions and festivities.
Religious Holidays:
Sometimes, sales are held during religious holidays, like Easter or Ramadan, allowing people to find deals on items related to their religious observances or to simply enjoy the festive atmosphere.
The Main Sale of the Year – 11/11 Bachelor’s Day
One of the most significant sales on AliExpress, this event takes place on November 11, also known as Singles’ Day. Sellers offer massive discounts, making it a perfect time to grab great deals on a wide variety of items.
The Chinese oppose the Americans in everything, even in shopping. So they invented Singles’ Day. Initially, this date was celebrated by single men. They did it as opposed to Valentine’s Day. Then Jack Ma, the founder of Alibaba Group, decided to turn November 11 into a shopping festival.
- From a marketing point of view, the solution is very good. See for yourself:
- Singles’ Day is always ahead of American Black Friday. Customers have not yet had time to spend their money.
- The middle of autumn, when it starts to get colder. It is at this time that people change their wardrobe.
- There are no other holidays on this day. Nothing distracts customers from shopping.
- Better to create your own tradition. Than adapting to others.
Therefore, “11.11” or “Singles’ Day” turned into a grandiose event. Sales volumes on AliExpress alone are measured in tens of billions of dollars. Yes, shoppers spend more on AliExpress in one day of sales than some governments in a whole year.
For comparison – in 2018, sales amounted to $30.8 billion, which is approximately the same as the GDP of Bolivia. And Paraguay’s GDP is $1 billion less. Just imagine: the whole Bolivia, a country with 11 million inhabitants per year produces less than AliExpress sells in one day!
More than 180,000 brands from all over the world took part in the action.
American sales on AliExpress
In addition to its global sales events, AliExpress also participates in popular American sales like Black Friday and Cyber Monday. These sales provide another opportunity to score excellent deals on various products.
Black Friday
A major day for American shopaholics. Originated in the USA, but has already spread throughout the world. It’s hard to imagine a country that doesn’t have Black Friday sales.
Celebrated the first Friday after Thanksgiving in America. Always falls at the end of November. Thanksgiving is celebrated on the fourth Thursday in November, in honor of the first harvest in the New World.
Black Friday is always the fourth Friday in November. Usually falls at the beginning of the twenties.
Cyber Monday
Cyber Monday – the next Monday after Black Friday. Day of sales on the Internet. It was invented by retailers specifically for those who did not have time to skimp. Or could not do it for some reason. In order not to stand in lines at supermarkets on Friday, you can safely stock up on the Internet on Monday. On this day, it is customary to make promotions for electronic gadgets and other equipment. On AliExpress, Cyber Monday does not take place in November, but in January.
The sale on AliExpress on Cyber Monday is not as big as in the US. But there are many interesting things here too. The level of discounts is approximately 30% of the original prices. Be careful – fake promotions are common on Cyber Monday. When the value of the product doesn’t actually decrease.
What does it do for sellers
The ability to distract at least some customers from the sites of American competitors. Attract new users to your stores.
In summary, AliExpress offers a wide range of sales throughout the year, catering to different occasions, markets, and customer preferences. By staying informed and keeping an eye on various sales events, you can make the most of the discounts and deals available on the platform. So, happy shopping and enjoy the savings!